Apple is now selling a braided Thunderbolt 3 cable for a very steep $129,00.
With all the new and exciting tech that Apple has revealed this year, such as the new iPhone 12 and the new software update with Apple iOS 14, Apple has also released some rather questionable products.
Apple released optional wheels for the Apple Mac Pro, which could be yours for $700,00. Or, for the same amount, you could buy a new set of rims for your car! Furthermore, the tech community were raging at the extravagant price of the Apple Pro Stand at $999,00, which is quite literally just a steel stand to hold up an Apple display.
However, Apple has done it yet again with their recently announced braided Thunderbolt 3 cable retailing for $129,00. However, the braided Apple Thunderbolt 3 cable, as expensive as it is, is quite impressive and useful. The Apple Thunderbolt 3 cable has a certified transfer rate of 40Gb per second, which, even at the rather cheeky price tag, will prove to be a wise investment for professional video editors, graphic designers and other high-end graphic dependant users.
But this all begs the question as to why Apple charges such exorbitant prices. The truth is that we don't know, but most rationally it has got to do with keeping Apple as exclusive as they want to be, and for the user experience as well.
Take a look at the video below by YouTube channel, LaterClips, on Apple Starts Selling $129 Luxury Cable.