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THE MOST PROFITABLE ENTERTAINMENT PRODUCT EVER!

Date: 2018-04-18



How much do you think the most profitable movie ever created made – it's Avatar by the way – worldwide? 2.

7 billion (USD), not too shabby hey?

Now, think about games. GTA 5 has beaten out some of the most profitable books, and movies. The game originally came out four and a half years ago (yes, it's been that long!) and it's hung out on just about every top-seller chart since. No matter the platform, the game is still among the most popular. On the Steam Global Best-seller list, for example, it occupies spot 10.

So how much money has GTA 5 made... well, over 6 billion (USD), and there is no sign of stopping either. After already selling 90 million units in its lifetime, it's on spot three of the all-time highest-selling list of video games. The two games in front are Minecraft, which sold some 144 million and Tetris, which has sold about 170 million.

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Oh, and since it’ll likely come up: MMO’s like World of Warcraft have made more – some of them exceeding 10 billion USD. However, subscription-based games are a different animal entirely, and with so many expansions, versions etc to go on, it’s hard to pinpoint how much the original made. That is a pretty solid ranking, given how much more expensive GTA 5 is compared to other games, it is no wonder it is so profitable.

Doug Creutz, an analyst for Cowen said: "Since its launch in 2013, GTA 5 has sold 90 million units, putting its total haul for publisher Take-Two Interactive in the neighbourhood of $6 billion, far above the success of blockbuster movies like Star Wars or Gone With The Wind, which both collected more than $3 billion, adjusted for inflation. Even taking into account DVD and streaming sales would not put the biggest movie blockbusters in GTA 5’s neighbourhood."

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So what does all this mean to gamers?

It means that GTA 6 is still a long, long way off. While GTA 5 keeps spitting money at the makers, there is no point in making a new one.

However, GTA 5‘s dominance may come to an end in the near future, due to a shift in priority from Rockstar itself. The developer is releasing Red Dead Redemption 2 later this year and, should the game prove as popular at launch as the studio’s last effort, it will no doubt go on to become a major force in the industry. However, Rockstar would be wise to maintain GTA 5 for some time, as there may well be some life in the old dog yet.


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