There is a conspiracy theory behind the exceptionally limited stock of both the Xbox Series X and PS5, and this is what it's all about.
Microsoft and Sony both seem to be struggling to keep up with the demand for their Xbox Series X and PS5 consoles respectively. But is this actually easy to believe? Two of the worlds leading console manufactures, who have been at the forefront of the gaming industry for nearly three decades, have now completely underestimated demand? Sounds highly unlikely!
A CNN report did a study and interview with the executives responsible for the sales and distribution of the new Xbox and PS5 and this was their outcome:
"Profit margins on the new PS5 and Xbox Series X are probably 'thin or even outright in the red', according to IDC's research director of gaming Lewis Ward, so it made sense to set production limits. Sony and Microsoft likely considered production levels that wouldn't put huge stress on the manufacturers and the supply chain and that could help them limit any revenue losses, he said. Sony isn't making much money on the PS5 and didn't want to overproduce the console heading into a recession, said Michael Pachter, a Wedbush analyst. This theory lines up with an April report from Bloomberg that said Sony was planning to limit the output of the PS5 in its first year. The company did not respond to a request for comment."
However, we have seen this tactic used in the past with Nintendo and the Wii. Nintendo deliberately made the availability of the Wii scarce, which in turn made consumers want the console even more, and the sales results clearly worked in Nintendo's favour. There have been many reports stating that Sony and Microsoft are using the same strategy.
Take a look at the video below by YouTube channel, Review Tech USA, on Did Sony And Microsoft Purposely Make The PS5 and Xbox Series X Hard To Find?