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Over a year ago, LG hinted at a rollable OLED TV. Of course, it fascinated the world with its sleek modern looks, incredible display and minimalistic base that can all be rolled away when not in use.

However, to our surprise, LG actually went on to manufacture this TV, and it's now finally on the market. But, before we reveal the price to you, we encourage you to have a seat first...

The LG Signature OLED R is selling for a record breaking $100,000! For that amount of money, you can buy several premium TV's with massive sizes and 8k resolution. But, hey, if you have the cash simply lying around, then why not have a rollable TV?

LG Signature OLED R key features:

  • Rollable OLED Design
  • Self-lighting OLED: Perfect Black, Intense Colour, Infinite Contrast
  • α9 Gen 3 AI Processor 4K with AI Picture Pro/Sound Pro
  • Dolby Vision IQ and Dolby Atmos fully integrated
  • webOS & ThinQ AI as well as Hands-Free Voice Control as standard

Take a look at the video below by the YouTube channel, LG Global, on the LG Signature OLED R – Lifestyle

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